{"id":2916,"date":"2023-06-10T23:17:32","date_gmt":"2023-06-10T23:17:32","guid":{"rendered":"https:\/\/dailynewsintime.net\/?p=2916"},"modified":"2023-06-10T23:17:32","modified_gmt":"2023-06-10T23:17:32","slug":"photos-reporters-capture-disgraced-bud-light-exec-for-first-time-since-woke-marketing-failure","status":"publish","type":"post","link":"https:\/\/dailynewsintime.net\/index.php\/2023\/06\/10\/photos-reporters-capture-disgraced-bud-light-exec-for-first-time-since-woke-marketing-failure\/","title":{"rendered":"Photos: Reporters Capture Disgraced Bud Light Exec for First Time Since Woke Marketing Failure"},"content":{"rendered":"

The Anheuser-Busch executive responsible for the company\u2019s decision to partner with transgender influencer Dylan Mulvaney has been seen for the first time in months.<\/p>\n

Alissa Heinerscheid was photographed in New York City by the\u00a0Daily Mail<\/a>\u00a0last week.<\/p>\n

The corporate executive was walking with a friend near her $8 million apartment near Central Park.<\/p>\n

\"\"<\/figure>\n

Heinerscheid declined to comment in response to an inquiry from the Daily Mail, refusing to address the market downfall of\u00a0Bud Light<\/a><\/p>\n

after her decision to feature Mulvaney on a customized can of the brew.<\/p>\n

However, a friend accompanying Heinerscheid did briefly comment.<\/p>\n

\u201cShe\u2019s not supposed to talk about it, she can\u2019t,\u201d Heinerscheid\u2019s unidentified friend said of the situation, according to the Daily Mail.<\/p>\n

The executive was whisked away after the brief interaction.<\/p>\n

Heinerscheid expressed her intentions to market Bud Light beyond its traditional blue-collar and male consumer demographic in a video earlier this year.<\/p>\n

The marketing executive criticized Bud Light\u2019s association with \u201cfratty, kind of out-of-touch humor\u201d in an April\u00a0interview<\/a><\/p>\n

\"\"<\/figure>\n

Heinerscheid discussed her experiences as a female executive of a beer company in the same \u201cMake Yourself at Home\u201d interview.<\/p>\n

\"\"<\/figure>\n

Anheuser-Busch announced that Heinerscheid was taking a\u00a0\u201cleave of absence\u201d<\/a>\u00a0as the boycott of Bud Light brewed in April.<\/p>\n

The company appeared to throw the marketing executive under the bus after the disastrous Mulvaney partnership \u2014\u00a0stating<\/a>\u00a0that the corporate decision to work with him was made \u201cwithout Anheuser-Busch management awareness or approval.\u201d<\/p>\n

Anheuser-Busch has incurred a whopping $27 billion loss to its market capitalization since the impromptu boycott began, according to the\u00a0New York Post<\/a>.<\/p>\n

It\u2019s unclear if Heinerscheid is still on a leave of absence from Anheuser-Busch.<\/p>\n

This article appeared originally on\u00a0The Western Journal<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Anheuser-Busch executive responsible for the company\u2019s decision to partner with transgender influencer Dylan Mulvaney has been seen for the first time in months. Alissa Heinerscheid was photographed in New York City by the\u00a0Daily Mail\u00a0last week. The corporate executive was walking with a friend near her $8 million apartment near Central Park. Heinerscheid declined to […]<\/p>\n","protected":false},"author":1,"featured_media":2917,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3],"tags":[],"class_list":{"0":"post-2916","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-daily-news"},"_links":{"self":[{"href":"https:\/\/dailynewsintime.net\/index.php\/wp-json\/wp\/v2\/posts\/2916"}],"collection":[{"href":"https:\/\/dailynewsintime.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dailynewsintime.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dailynewsintime.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dailynewsintime.net\/index.php\/wp-json\/wp\/v2\/comments?post=2916"}],"version-history":[{"count":1,"href":"https:\/\/dailynewsintime.net\/index.php\/wp-json\/wp\/v2\/posts\/2916\/revisions"}],"predecessor-version":[{"id":2918,"href":"https:\/\/dailynewsintime.net\/index.php\/wp-json\/wp\/v2\/posts\/2916\/revisions\/2918"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dailynewsintime.net\/index.php\/wp-json\/wp\/v2\/media\/2917"}],"wp:attachment":[{"href":"https:\/\/dailynewsintime.net\/index.php\/wp-json\/wp\/v2\/media?parent=2916"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dailynewsintime.net\/index.php\/wp-json\/wp\/v2\/categories?post=2916"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dailynewsintime.net\/index.php\/wp-json\/wp\/v2\/tags?post=2916"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}